Elite Speaker Series with Dave Nelsen

Event Details

When:

February 11, 2019 3:30 PM - 6:30 PM CST

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Overview

Body

JOIN ACG for its Elite Speaker Series with Dave Nelsen

Monday, February 11, 2019
MAC West
Town & Country Room
1777 Des Peres Rd.
St. Louis, MO 63131

3:30-4:00 p.m. Registration and Refreshments
4:00-5:30 p.m. Presentation
5:30-6:30 p.m. Networking Happy Hour

Speakers

Dave Nelsen

Dave Nelsen is president of Dialog Consulting Group, a boutique consulting firm that has helped more than 50 organizations develop strategies to enhance the conversations with their most important internal and external customers using proven social networking, social media and mobile communication tools. Dave has more than 30 years of telecom experience and has been at the leading edge of the social media revolution since founding TalkShoe in early 2005. He's been recognized as Ernst & Young Entrepreneur of the Year, as Tech Council CEO of the Year and as Vistage Speaker of the Year.

Hosted by: ACG

Chapter

St. Louis

Event Materials

In this cutting edge presentation packed with "too many" actionable takeaways, Vistage Speaker of the Year Dave Nelsen provides a comprehensive roadmap (21 ideas) for the rapidly evolving world of social media and social networking. Linkedin, Facebook, Ning, YouTube, Twitter, Yammer, Google+, Pinterest and related services are changing the way the world communicates for both B2B and B2C purposes. Dave explains the services, describes how and when to use them, and shares concrete examples of organizations creating new best practices for bi-directionally engaging customers.

Key topics include:

·An overview of the important social media and social networking tools

·The implications of transforming your communications "monolog" into "dialog"

·Gaining visibility into what your customers and prospects are saying and thinking

·The transformation of marketing (and the Web) from "push" to "pull"

As Charles Darwin said, "It's not the strongest or most intelligent that survive, but those that adapt to a changing environment most quickly." This is as true for business as it is for life, but on an accelerated time scale. This highly interactive talk will help leaders use social media to adapt most quickly -- to enable their organizations to realize new competitive advantages.

Value to Members: Participants will leave with an understanding of the transformative capabilities of social media (content) and social networking (connecting), with tangible ideas to:

·Enhance product design with UserVoice or IdeaExchange

·Attract customers (a.k.a. inbound marketing) through blogging

·Strengthen competitive advantage using Google Alerts and Really Simple Syndication

·Improve sales using LinkedIn and Twitter Search

·Improve internal communication using Yammer, Chatter and Ning

A typical C-level executive comment on this presentation: "Nothing like what I expected. Dave delivered the greatest number of takeaways of any speaker I've ever seen in Vistage. I've got immediately actionable ideas that I can apply in my business starting now."